Felista Makena

Big data is one of the most critical buzzwords in business and technology today. It is a term used to describe the large and ever-growing volume of data generated by companies, organizations, and individuals. The growth of big data has been phenomenal in recent years, and its role in various industries is becoming increasingly important. For example, it is playing an increasingly important role in the tourism industry. Its impact can be seen in all aspects of the sector. The use of big data in tourism has exploded in recent years due to the advent of social media and mobile devices. Social media platforms such as Facebook, Twitter, and Instagram have created a wealth of user-generated data. Furthermore, the rise of mobile devices has led to a surge in the volume of location data companies generate. This article will explore […]

The music industry has undergone massive changes in the last few decades. The rise of big data has played a significant role in this transformation. As a result, the music industry has undergone many changes in the past decade. With the advent of big data, the industry can now collect and analyze large amounts of data to better understand customer behavior and preferences. As a result, this has helped the industry to snowball and become more competitive. In this article, we will look at the role of big data in the music industry and how it is helping the industry to grow. Statistics on the growth of big data in the music industry Big data is currently playing a vital role in the music industry. Industry professionals use it to track and analyze various aspects of the music business, including […]

Big data is so large and complex that traditional data processing applications cannot process it. As a result, the big data phenomenon has multiplied in recent years, with healthcare being one of the sectors that have seen the most growth. The role of big data in this sector is growing every day. The health sector can use big data to improve patient care, increase efficiency, and reduce costs. This article will discuss the role of big data in healthcare and how it is changing the industry. History and Development of Big Data in Healthcare The history and development of big data in healthcare is a relatively new phenomenon, but it has already seen significant growth. According to a study by IBM, 90% of all the data in the world was created in the last two years. And of that data, […]

In recent years, big data in marketing has become an increasingly important tool for marketing professionals. Due to its ability to provide insights that would otherwise be unavailable, big data has been critical to businesses. These ways include targeting their customers more effectively, measuring the effectiveness of their marketing campaigns, and making better decisions about where to allocate their resources. In this article, we will discuss the role of big data in marketing and explore how its application today. The Growth of Big Data in Marketing Big data has been around for a long time, but its use in marketing is a relatively new phenomenon. The first recorded use of big data in marketing was in 2009 when Coca-Cola used information from social media sites to target ads to specific demographics. Since then, it has become an increasingly important part […]

Big data is becoming an increasingly important part of our lives. It has already had a significant impact on many industries, including manufacturing. This article will explore the role of big data in manufacturing and look at the history, some of the trends, and future possibilities for this field. History and development of big data in manufacturing Big data is not a new concept. John Mashey coined the term in the 1990s. However, big data only began to gain popularity in recent years as we have seen a massive increase in the amount of data that is being generated. This increase is due to several factors, including the growth of the internet and the proliferation of mobile devices.Manufacturing is one of the industries that has been most affected by big data. In fact, big data has become an essential part […]

Big data is a term used to describe the large and ever-growing volume of data organizations are collecting. Companies, institutions, and governments can analyze this data to reveal patterns and trends that can help them make better decisions. As a result, the role of big data in education is growing and evolving. This article will look into the history and development of big data in education, statistics on the growth of big data in education, and the role of big data in education today. It will also explore some of the future trends of big data in education. The history and development of big data in education Organizations have been collecting data for centuries, but it wasn’t until recently that we had the technology to store and analyze this data on a large scale. The term big data emerged in […]

Big data is a big buzzword in the technology industry. It describes a large and ever-growing volume of data that can be difficult to process using traditional database tools. As a result, big data has played a significant role in various industries, such as retail, manufacturing, health care, and transportation. Ensure you check previous articles I’ve written on the role big data has played in revolutionizing other economic sectors. This article will highlight the role of big data in banking and securities. History and development Big data has been around for quite some time. We can trace the origins of big data back to the early days of computing. Large companies started collecting large amounts of data to track their customers’ behavior. However, it was not until recently that big data began to play a significant role in the banking […]

Selling gym equipment online has become a lucrative business today. Why is this the case? The world has become more aware of the importance of living healthy lifestyles. Deaths due to chronic and lifestyle diseases have been rising over the past decade. These deaths have affected both the developed and the developing world. As a result, the fitness industry has grown exponentially over the past decade. According to the policy advice, the total market size of the global fitness club industry is over $87 billion. In addition, the world holds over 200,000 health and fitness clubs. Therefore, selling gym equipment online has become a lucrative business in this digital age. Furthermore, the COVID-19 pandemic led to more people working out at home and, thus, needing gym equipment. Such habits have persisted even as the world is returning to pre-pandemic normalcy. […]

Selling used books online has never been easier. With the internet connecting millions of people, selling online is a great way to increase your income. The global online book services market was valued at USD 17.7 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 5.8% from 2020 to 2027. It is important to note that there is an increasing inclination toward reading books online or e-books rather than print ones. This, coupled with the growing use of smartphones and tablets, is spawning more and more digital readers. However, there is still a significant demand for used books online. Academic books, Trade books, science, and technology books are some of the used books in high demand online. EY-Parthenon’s research noted that there is a rising demand for the reuse of second-hand books. Findings […]

Previously, I’ve written about the history and development of big data in the sports industry. Big data is changing how sports are played, coached, funded, and watched. As big data continues to grow and evolve, its role in sports will only expand. This article will highlight the impact of big data in sports today by analyzing its uses in various aspects of sports such as performance, marketing, operation, recruitment, etc. Big Data in Sports Operations and Recruitment Today, teams have used big data to improve sports operations. This is where teams use big data to improve recruitment and compete strategically against other teams. Big data in the sports industry has had a significant impact on the way teams compete. By understanding the strengths and weaknesses of other teams, coaches can develop game plans that take advantage of the opposing team’s […]